Tell us about Invisible Children and your role within it.

I am the Technical Director and Futuristic Guru for Invisible Children, Inc. After viewing 'Invisible Children: Rough Cut', people wanted to know what action they could take to help solve this problem. So from the very beginning, I have tried to facilitate the way we spread the word. Internet video is still a fresh and new way to effectively reach people, and it is my job to think of new ways of using the Internet and video to continue to inspire youth.

You recently held a national 'Global Night Commute'—give us an overview of what this was, how it went and the big highlights for you.

The Global Night Commute was an event unlike anything that I have ever experienced. More than 80,000 people slept out in the streets of 130 cities for the people of Northern Uganda. There were people from all different walks of life, coming for the invisible children. I was in New York City and was blown away at the number of people that came out in the cold for something that they felt inspired and empowered about—and not something that was for their own self-interest.

There were so many highlights from that night. People came and were willing to do a very uncomfortable thing that most Americans would not normally want to do. For people (especially those in New York) to be willing to come and sleep in the streets was a big deal, leaving the comforts of their beds. It looked almost strange to see that many people sleeping outside, but the power of those numbers was so inspiring.

Not only did the events of that night impact us personally, but it showed us that the youth of America want to get involved in something outside of themselves. It was wonderful to leave the Global Night Commute and realize that it was just the beginning—it was the first sign that true change is coming. We at Invisible Children, with nothing more than our own desire for change, did something that was bigger than we ever would have realized and are forever changed from that event.

You used and are continuing to use video/video podcasting plus the viral nature of the web and emails to spread your message, was this a specific strategy you adopted from the outset and how effective do you think these mediums are to motivate/affect change?

I think videos and podcasting are very effective for change. People are always interested in what other people are doing. It is such a simple fact of life. We watch the most bizarre stuff on TV, but our curiosity keeps us looking for more. If you can take someone's life experience that is making an impact on the world (and do it with a fresh voice), then you can effectively use that curiosity to get people involved with their story and the simple ways for them to make a difference. The videos that we put out are meant to catch your eye in the barrage of media that's out there. And with every email that we send out, we include a video so people are not only reading about what's going on, but they are also experiencing the wonderful and exciting things that Invisible Children continues to bring them.

And now you are developing your world tour 2007—how will you be using the digital mediums in that campaign?

We will be using the digital mediums as much as we can in the world tour 2007. I would love it if each team of roadies could create their own podcast while on the road. Like our tour last year, we will be screening the film using iPods and DVDs with full projector and sound systems, allowing each team to show the film regardless of the screening conditions. We have connected to a lot of people around the world that are translating our film (currently, there is a project going on in Japan), and all of these connections have been made through the internet. We are also beginning to make our website more interactive, allowing people to see how their involvement with us is inspiring and creating change.

Finally, how much power do you think young people have in terms of embracing your campaigns and actually making a change in the world?

The youth of the world today might be the smartest ever. The world has become small and accessible to them through the internet, and there are no longer the communication barriers between people from different backgrounds. Technology has become second nature to them, which is completely astounding. Their heart to make positive change in the world has impressed and inspired me. If the technology and the heart come together, I know that we can make a huge change in the world. If we begin to see that the person on the other end of the gun has a face and a name, it could be the best chance to end a war.

Invisible Children